We understand Product Design from a global point of view. Products have a very extensive journey over time, from industrialization, with its consequent expenses, through marketing and ways of convincing consumers, its transport, its distribution, its use, its useful life… It is It is essential to be aware of this, to convince the greatest number of people, a key factor in the success of a product.
Investments in R&D&I usually involve more capital than the usual product launch, so minimizing risk is a difficult task, but an obligation, especially when the goal is to launch new market formulas. Our formula, optimize resources, contemplate the entire route of the products or services and convince, convince the greatest number of people with the resulting mix.
The conception of a global vision of the product, and above all the experience of designing and developing products for companies of recognized prestige, makes us aware of the importance of the user’s perception. They are our best sales representatives, placing them at the center and designing satisfactory experiences, designing clear communication strategies, avoiding the loss of information in the product development chain.
With nearly 20 years of experience working with household and electronic products, interacting with the Chinese market in the design and development of a good number of products of different kinds, it allows us to offer our clients a “turnkey” service, from paper blank to the industrialized and imported product. For this, prototyping, with 100% functional models, is essential, and the only option to validate the proposed formulas.